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RFM Customer Segmentation – Excel Template
Dhs. 5.00
Score customers on Recency, Frequency and Monetary value (RFM) and group them into Champions, Loyal, At risk and more.
- Automatic summary: Customers, Champions, At risk, Spend from Champions
- Calculated for you: Days since purchase, R, F, M, RFM score, Segment
- Colour-coded status and progress highlights
- Built-in chart that updates as you type
- Example rows and a step-by-step "How to Use" sheet
Instant download (.xlsx). Works in Excel 2010+, Excel online, Google Sheets, Numbers and LibreOffice. Works with any currency.