A/B Test Significance Calculator – Excel Template

Enter visitors and conversions for version A and B of a page, email or ad and see the uplift and whether the result is statistically significant.

• Automatic summary: Tests, Significant results
• Calculated for you: A rate, B rate, Uplift (B vs A), Confidence, Result
• Colour-coded status and progress highlights
• Example rows and a step-by-step "How to Use" sheet

Instant download (.xlsx). Works in Excel 2010+, Excel online, Google Sheets, Numbers and LibreOffice. Works with any currency.