Repeat Purchase Rate Tracker – Excel Template

Track each customer's orders, first and last purchase, and see your repeat purchase rate, average orders per customer and who has not come back.

• Automatic summary: Customers, Repeat customers (2+ orders), Repeat purchase rate, Average orders per customer, Lapsed customers
• Calculated for you: Average order value, Days since last order, Type, Status
• Colour-coded status and progress highlights
• Built-in chart that updates as you type
• Example rows and a step-by-step "How to Use" sheet

Instant download (.xlsx). Works in Excel 2010+, Excel online, Google Sheets, Numbers and LibreOffice. Works with any currency.